XR for climate change activism
As the climate crisis intensifies, the need for urgent and impactful activism has never been more critical. Activists around the world are calling for action, and new technologies are being….
Tag: interactive campaigns
XR in influencer marketing and branding
XR in influencer marketing and branding leverages extended reality (XR) technologies—virtual reality (VR), augmented reality (AR), and mixed reality (MR)—to create immersive, engaging brand experiences. This approach allows influencers to….
Gamified AR experiences in advertising
Augmented Reality (AR) is revolutionizing advertising by blending gaming mechanics with immersive brand interactions. These campaigns transform passive viewers into active participants, driving unprecedented engagement, recall, and conversions. 5 Winning….